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Aveda Hair Care Products

Aveda is a major beauty and hair care products company that largely operates in America and has been part of the Estee Lauder group of companies since 1997 when the owner sold it for $300 million. Since its inception, it has received many plaudits for its various philanthropic and environmentally friendly policies.


The first major beauty company to sign on to the Ceres Principles, Aveda is an industry leader in environmentally friendly and green production, packaging and advertisement. However, one should not imagine that Aveda gets by merely on its reputation as an eco-friendly company.


Aveda’s beauty products such as hair care, skin care and cosmetics are all known to be effective and rely on Ayurvedic (Ayurveda is a traditional India system of herbal therapies and remedies) therapies and herbal remedies that largely utilize certified organic raw materials. What this means is that Aveda’s hair care products not only perform well but have fewer side-effects and are less likely to be harmful.


Aveda was also one of the first companies to stop product testing on animals and now tests its products on human volunteers. Furthermore, Aveda also queries various publications before deciding on where to place their advertisements.


Aveda hair products and Aveda hair salons provide some of the best hair care products and services available today. Aveda shampoos and conditioners as well as styling products are widely accepted to be some of the best available in the market today. One of the biggest reasons for this is that Aveda’s hair care products are organic.


Aveda products also include hair styling hairsprays, gels and foams for smoothing, curl enhancing, shaping and texturizing your hair. Currently Aveda does not offer hair color but you can certainly get hair coloring services from their spas.


While most companies consider eco-friendliness as something extra, Aveda is one of the few companies that have managed to integrate it throughout their whole company. From buying raw materials, producing their hair care products to selling and advertising them, every step is considered in terms of its ecological impact and then steps are taken to improve the process.


Nevertheless, what separates Aveda from other such companies is that it has managed to do so profitably and remains one of the few companies to not compromise on its mission statement after acquisition. By offsetting its energy usage with renewable energy sources such as wind power generation, they have also managed to achieve carbon zero status.


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